Pritt Entertainment Group takes home 15 ADDYs at the 2020 American Advertising Awards
Downtown Akron-based creative agency Pritt Entertainment Group (PEG) took home 15 ADDY Awards from the American Advertising Federation at the 2020 Akron-Canton American Advertising Awards, held on February 21, at the historic Akron Civic Theatre. The 15 awards are both an agency record for PEG and the most awarded to any Akron-area agency at this year’s show.
“We’re always proud of the pieces we have the opportunity to create, but to have so many of them recognized this year is really special and something that our entire team couldn’t be more excited about,” said Ryan Pritt, PEG Co-Founder and President.
PEG received a Gold ADDY Award in the category of Audio/Visual Sales Presentation for their work on the Cleveland Indians Corporate Partnership Video. The video, created in a partnership with the Cleveland Indians, also won a Silver ADDY for Sound Design. PEG's partnerships with the NHL's Vegas Golden Knights and Arizona Coyotes were Silver ADDY winners as well. The Vegas Golden Knights 2019 Mid-Season Intro Video won a Silver award for Cinematography and Arizona Coyotes Intro Video took home two Silver ADDYs for Video Editing and Animation, Special Effects, or Motion Graphics/CGI. Intro Videos for the Akron Zips Men’s and Women’s Basketball teams also took home Silver ADDY awards, winning for Cinematography and Video Editing respectively.
Additionally, the 2019 Alumni Award Profiles, created for The University of Akron Alumni Association, received a Silver ADDY for Branded Content and Entertainment Campaign. Also in the category for Branded Content and Entertainment, Non-Broadcast, PEG won a Silver ADDY for their work on a piece titled “Blank Canvas” created for the Greater Akron Chamber’s 2019 Annual Meeting.
The PEG team also won a Silver ADDY in Video Editing for “Thank You, Bill” which was created in a partnership with Akron Children’s Hospital. Two online video series, one called “I am CLE” created with the Cleveland Cavaliers and one called “One-Stop” created with the Akron-Canton Airport, each won a Silver ADDY in the category of Social Media Campaign.
Also, for the first time, PEG won two Silver ADDY awards in the category of Copywriting. These ADDYs were won for scripts written for the Downtown Akron Partnership's “Downtown Winter Video” and the “2019 Akron State of the City” Video done in conjunction with the City of Akron.
Rounding out the 15 awards was a Silver ADDY for the Akron Draft Day Experience in the category of Out-of-Home & Ambient Media, Single Event.
“We’re very lucky to get to work with so many incredible clients who are doing so many amazing things,” continued Pritt. “From non-profits, to professional sports teams, to corporate clients, we’re fortunate to get to tell so many fun, unique and meaningful stories every day we come to work.”
In addition to the night’s ADDY awards, PEG team member, Brianna Kelly, took home honors for 2020 AAF-Akron Volunteer of the Year.
This year saw a record-breaking amount of entries for The Akron-Canton American Advertising Awards, which take place every February, and are attended by hundreds of advertising professionals from the Akron-area and judged by experienced experts from across the country. To see more of PEG’s award-winning work, visit their portfolio page here.