Akron-Canton Airport One-Stop Destination Videos
Non-Stop To NYC
Non-Stop to Atlanta
Non-Stop to Charlotte
Non-Stop to Houston
Non-Stop to Orlando
Non-Stop to Newark
Non-Stop to Philadelphia
Non-Stop to Chicago
Non-Stop To Washington, DC
Non-Stop to Florida
The Result
“The Akron-Canton Airport marketing team values our longstanding partnership with PEG, from the collaborative nature to the creative execution, we’re continuously happy with the team and process,” said Lisa Dalpiaz, Director of Marketing & Air Service Development.
“In our latest campaign, PEG captured our greatest need of educating folks about the hundreds of destinations that are just one-stop away from CAK. We explained what we envisioned, and they brought it to life. Using the video across multiple digital platforms, we exceeded our goals regarding engagement and feedback.”
The One-Stop Destination videos were a success on social media combining for 304,582 views over a span of 31 weeks with a viewing time totaling just over 423 hours. They were also seen by nearly 1 million travelers in the Akron-Canton Airport Terminal areas.
The easy-to-consume, short duration videos – which features a variety of stunning visuals, has become the most “watched through to the end” of any series the Akron-Canton Airport team created to date.
Read the full Akron-Canton Airport One-Stop Destination Videos Case Study here.
The series was also recognized with a Silver ADDY Award in the category of Social Media Campaign at the 2020 American Advertising Awards.
