Cleveland Cavaliers Championship Celebration Video
We shot and created a short documentary-style video for the Cleveland Cavaliers, giving fans a behind the scenes look at Opening Night of the 2016-17 season. This night also featured their NBA championship banner raising and ring ceremony.
The Result
It was an honor to be involved, and to be trusted to tell this very special story. It’s a project that will always be one of our favorites, and one that stands out as one of the coolest pieces that we’ve ever had the opportunity to create.
The video was posted and shared online and seen by many. In February 2017, the video was bestowed the honor of winning two different Silver ADDY Awards from the American Advertising Federation, in the categories of Branded Content and Cinematography. These awards were a great honor for both our team and the Cavaliers, showing how impactful the piece and the story truly were.
Read the full Cleveland Cavaliers Championship Celebration Video Case Study here.
